AI-Powered Fashion Experience

MyPerfectScan (MPS) is a US-based fashion technology company building an AI-powered virtual try-on experience for luxury brands. Vora partnered with MPS to design a premium digital presence that combines brand identity, AI-generated cinematic content, and a high-performance Framer website. Delivered by a distributed team across the globe, the project focused on translating complex AI technology into a clear, immersive, and visually refined experience tailored for fashion decision-makers.

Framer Website

AI

Brand Identity

Fashion

Project Overview

MyPerfectScan (MPS) is a US-based technology company building an AI-powered virtual try-on experience for luxury fashion brands.

Vora partnered with MPS to design and launch a cinematic, high-end digital presence that communicates innovation, exclusivity, and clarity — all while remaining fast, minimal, and easy to maintain.

The project combined brand direction, AI-generated content, and a Framer website, delivered by a globally distributed team.

Business Goal

The primary objective was to create a website that could:

  • Position MPS as a premium fashion-tech platform

  • Clearly communicate value to luxury fashion brands, not end consumers

  • Visually express the immersive, cinematic nature of the product

  • Support early-stage growth with a scalable, modern web foundation

Design & Strategy Process

1. Discovery & Creative Direction

We began with alignment around:

  • Target audience (fashion brands, creative directors, decision-makers)

  • Brand positioning (luxury, future-focused, AI-driven)

  • Visual tone (minimal, cinematic, editorial)

This phase defined the creative guardrails for design, AI content, and web structure, ensuring consistency across every touchpoint.

Moodboard



2. Brand & UI Design

MPS did not start with a formal brand system. Vora created a lean but scalable brand foundation, including:

  • Logo exploration and refinement

  • Typography and color palette selection

  • Visual rules to support both web and AI-generated content

The result was a clean, premium identity that feels at home in both fashion and technology contexts.



AI Content Production

Cinematic AI Video & Image Library

To visually communicate the product’s potential, we produced a 30-second cinematic video blending real footage with AI-generated scenes.

The AI workflow followed a structured pipeline:

  1. Concept and scene definition

  2. Prompt engineering for consistent fashion aesthetics

  3. Image generation and refinement

  4. Animation, editing, and sound design

In addition to the hero video, the project delivered a library of 93 AI-generated images, designed for:

  • Website sections

  • Marketing materials

  • Future iterations and campaigns

All assets were created with brand consistency and reuse in mind.

Visit My Perfect Scan website.

Website Development (Framer)

The website was built using Framer, chosen for its performance, flexibility, and animation capabilities.

Key Features

  • Fully responsive layout (desktop, tablet, mobile)

  • Cinematic homepage video integration

  • Clean, minimal navigation

  • Performance-optimized build

  • Accessibility and usability testing

  • Clear call-to-action flow (e.g. “Preview the Experience” / “Inquire”)

Framer also enabled MPS to easily iterate and scale the site as the product evolves.



Global Collaboration

The project was delivered by a distributed team across multiple regions:

  • MPS stakeholders in the United States

  • Lead engineering in South Africa

  • Vora team across Brazil and Sydney

Weekly cadence calls and structured feedback loops ensured clarity, alignment, and efficient delivery across time zones.

Results

The final outcome was a launch-ready digital presence that supports both brand perception and business growth:

  • A cohesive premium brand identity

  • A cinematic AI-driven hero experience

  • A fast, modern Framer website

  • A reusable AI content library for ongoing marketing

  • Timeframe: 5 weeks

The platform now clearly communicates what MPS does, who it is for, and why it matters — within seconds of landing on the site.